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  It’s common knowledge that Google is king when it comes to the search engine world. Many businesses have caught onto this and are now investing in SEO as a result. Setting up a Google My Business profile is a great initial step you can take to getting found online. In this article, we’re going...
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  Consumer demands and expectations are constantly on the rise and as a result the rapid progression of artificial intelligence (AI) has been welcomed by businesses. Now more than ever, consumers are expecting on-demand communication whether dealing with a business online or offline. Thankfully, advances in AI have allowed businesses to automate the communication process...
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  Search Engine Optimisation (SEO) refers to the set of practices that are employed in order for a website to become visible in organic search results. Local SEO is a facet of search engine optimisation that focuses on becoming visible for localised search queries. Examples of localised search queries include: Lawyers near me Doctors near...
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  If you own a business then you almost constantly think about growth and increasing revenue. To succeed, one thing your business needs is exposure. Traditionally, you could gain exposure with the help of print media i.e. newspaper ads. Since the digital revolution has taken off however, it’s digital media that has taken over.
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Custom Web Design vs WordPress templates
  Are you a business owner or manager looking to invest in a new website? If so, then you understand the important role a website plays in a business’s digital presence.  If you’re asking yourself what kind of website best suits you — custom or ready-made WordPress themes — then continue reading. In this article...
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  Did you know that according to the Telstra Small Business Intelligence report, half of Australian small businesses don’t have a website? This is an absolutely staggering statistic, as many Australian consumers won’t engage with a business if they can’t find information about it online. Furthermore, according to the same report, only 26% of small...
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  Everyday millions of searches are performed worldwide by internet users in the pursuit of information. Search engines such as Bing, Google and Yahoo are used to perform search queries, though Google accounts for about 94% of all organic search traffic on the internet.  With over 81% of consumers on the internet finding products they’re...
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  Internet search giant Google has always had the ambition to create a secure web. In fact, the world’s most-visited website is a leader in the quest to make web browsing a safe experience for internet users. The giant’s latest move in creating a safer web will impact website owners who haven’t taken a proactive...
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  Responsive design refers to creating websites that provide users with an optimal browsing experience regardless of the type of device they view a website from. Put simply, content on responsive websites renders according to the type of device that it is being viewed from. Several measurable benefits are achieved as a result of creating...
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